BrainJuicer?

Okay, so I do these questionnaires online. Usually because I don't mind doing them, and helping people with their research is a good thing.
A while ago I signed up to this website from GlobalTestMarket. I only did one questionnaire, until today. I got this email so clicked the link to start the list. Works fine, thing is called BrainJuicer.. Wtf? Ok. Starting the questions, I get a hell lot of text to read with explanations about the way they work. Ok, might be useful. Done reading, list starts. Then this whole story about me wanting to buy shares in this company and having to choose out of their advertising campaign. Well, okay. Then a bunch of (to me the exact same) posters pop up, and they want me to say "yes I want to buy this" or "Hell no piss off" (well not exactly that of course, but that's practically what it means.) So I start sorting that out. Oh, it's all about soya products, or that's what I thought. It's about soya milk. And one thing I think is really disgusting, is soya milk. The whole campaign thingy is the same, it's like omg we're so awesome! we're good for the environment! we like de farmers! omgomg! Buy us! And that in about 20 different phrases with different arguments and different pictures of plants, people, the globe.. that kind of stuff.
So I'm done telling them what I would probably buy and probably sale. Then they want me to pick one of them that I dislike the most. Which is kind of a hard decision because they all look the exact same to me. So I pick the one with the silliest name. After that, they've got a whole shit-load of questions for me about what PEOPLE would think of that advertisement I just picked. They don't wanna know what I think of it... Nooo, they want to know what I think that PEOPLE would think. Wth? What kind of people? I dunno, just people.
Up to that point I was taking the questions seriously, but it gets even better. After I picked a face with the question "what do you think people would feel about this picture?" literally like that. So I picked neutral, because I don't really know 'people' that well. After that they want to know why I think that people would feel that way.. Erm what..? And it keeps going on like that over 10 questions. Then, when I think I'm done with the questions, the machine fails and tell me to start over. FUCK YOU. Honestly... They manage to make a list of the stupidest and most annoying questions for PEOPLE, and than they also manage to make it all fail!